Optimising product information with Akeneo PIM for retailers

In the dynamic world of fashion and textiles, managing product information is a challenging task. The constant flow of new collections, together with the need to distribute product details accurately and attractively across different sales channels, requires a streamlined approach.

Akeneo PIM (Product Information Management) offers the solution to efficiently manage, enrich and distribute your product information, specifically tailored to the needs of the fashion sector.

And did you know that Akeneo originally originated as the PIM for Zara. It was built for the fashion sector and that is still noticeable in Akeneo’s DNA.

Akeneo Silver partner

Akeneo PIM is indispensable for the fashion sector

  • Quickly adapt to trends in a fast-changing industry.
  • Centrally manage detailed product information such as sizes, materials, care instructions, and style guides.
  • Multilingual and culturally adapted product descriptions.
  • Support in planning and organising seasonal collections.
  • Better collaboration between different teams, from design to marketing and sales.
  • Supply chain optimisation for cost savings and reduced overstock.

Why Akeneo PIM with Induxx?

Support

A dedicated support team with guaranteed response times and various escalation options (SLA)

Customization

Unique off the shelf Akeneo PIM apps for advanced functionalities, even for license-free users

Expertise

First Akeneo Partner in Belgium and the only one with full focus on Akeneo PIM in Benelux

Ervaring

As an Akeneo Silver Partner, Induxx offers unparalleled experience and technical knowledge with 60+ active environments

Flexibiliteit

Induxx’s approach is tailored to your specific needs and objectives

Benefits of Akeneo PIM for the fashion sector

  • Reduces product returns by an average of 40%: Customers can make an informed purchase decision through accurate, consistent and detailed prodict information.
  • Improved brand ethics: 50% of Gen-Z shoppers abandon a purchase because they doubt the brand’s ethics.
  • Management of seasonal collections: Quickly update and manage collections, crucial for seasonal fashion industry.
  • Faster time-to-market: Enables rapid launch of new products, important for trend sensitivity.
  • Support: Supports multilingual content and customisation for global markets.
  • Data consistency: Ensures quality and consistency of product data and improves customer satisfaction.
  • Better customer experience: Provides detailed product information for a personalised shopping experience.
  • Marketing friendly: Streamline and manage your productdata easily, strengthen your marketing strategy across various channels.
  • Automated workflows: Improve efficiency and reduce the risk of errors.
  • Integration: Works seamlessly with other systems such as ERPs and e-commerce platforms.
  • Set-up data flows: Efficient data management from suppliers to end customers

Shopgedrag verandert op een manier die Akeneo PIM kan oplossen.

Increasing demand for better product information:

  • 88% of consumers consider detailed product information to be very important for their purchase decisions.
  • About 50% of online shoppers have not completed a purchase because of a lack of information.

Personalisation and relevance are becoming increasingly important:

  • 74% of consumers get frustrated when website content is not relevant to their interests.
  • Personalised product recommendations generate 10-30% of e-commerce revenue on average.

Visual content is increasingly influencing purchase behaviour:

  • 60% of online shoppers prefer searches with visual content.
  • Products with multiple images and videos are 85% more likely to be bought.

Increased awareness of product provenance and sustainability:

  • 66% of consumers are willing to pay more for sustainable brands.
  • 52% of consumers want to know where their products come from.

Increased demand for omnichannel shopping:

  • 73% of consumers use multiple channels during their shopping experience.
  • 90% of consumers expect consistent interactions across all channels.

Dependence on reviews and ratings grows:

  • 88% of consumers trust online reviews as much as personal recommendations.
  • 70% of consumers read multiple reviews before making a purchase.

Your customer is increasingly looking to you for detailed, accurate product information and wants to see consistent data across all channels where they shop, both online and offline. Akeneo PIM ensures that reliable and up-to-date product information is always available, improving the shopping experience and reducing the risk of misunderstandings and returns. This allows your customer to make purchasing decisions with confidence, knowing that the information they see matches what they ultimately receive.

Discover the ideal Akeneo PIM project

Tailored to your wishes and needs

At Induxx we understand that every business is unique, with its own challenges and objectives. That is why we approach every project with a tailor-made strategy. Choose Induxx and experience the perfect combination of technical expertise, customer-oriented service and tailor-made PIM Akeneo solutions.

1 Running Akeneo environment

Are you already integrated into the Akeneo ecosystem and are you looking for a partner that offers more customized solutions or superior support? We understand that you are looking for a smooth transfer and improved operation of your existing systems, without significantly disrupting the current operation. Our team provides seamless migration and optimization of your current Akeneo environment, using our expertise to enrich and personalize the PIM experience.

2 New Akeneo environment

Are you at the starting line of your PIM journey and considering Akeneo as your platform? Let Induxx guide you by highlighting the advantages that Akeneo offers over other PIM systems.  We focus on the unique benefits of Akeneo PIM, such as its user-friendliness, flexibility, performance and powerful integration capabilities, to ensure you make an informed decision that will benefit your business in both the short and long term.

3 Extension with apps

For existing Akeneo users who want to expand their platform and take it to new heights, Induxx offers a wide range of extensions & apps that have been specially developed to increase the functionality of your Akeneo PIM environment. Whether you need additional features, want to streamline workflows or explore new integration options, our apps provide the perfect solutions to take your PIM system to the next level.

Respond quickly and effectively to changing trends with Akeneo PIM

In the rapidly evolving world of fashion, it is essential to be at the forefront of product information management. Tailored to the unique needs of the fashion industry, Akeneo PIM provides the tools you need to manage your product data, enrich the customer experience, and put your brand at the forefront of this competitive industry.

With Akeneo PIM, you can collect all your product data in one place. This means that information on sizes, colours, materials, and styles is managed centrally. This eliminates inconsistencies and ensures uniform product presentation across all channels.

Fast Collection Updates

The fashion industry is characterised by rapid changes in collections and trends. Akeneo PIM allows you to quickly and efficiently add new products, update existing information and launch collections, keeping you always at the forefront of the fast-changing fashion world.

Enhanced Product Experience

Create rich, engaging product experiences by adding detailed product descriptions, high-quality images and styling tips. This not only helps to better inform your customers, but also increases the likelihood of a purchase.

Multichannel Distribution

Whether it’s your online shop, marketplaces or social media, Akeneo PIM ensures seamless distribution of your product information across all sales channels. This ensures a consistent brand experience no matter where your customers are.

Efficient Collaboration

Collaborate easily with your team, suppliers and partners by giving them access to the product information they need. This not only improves efficiency but also ensures that product information is accurate and up-to-date.

Analysis and reporting

Get insights into how your products are performing across channels with Akeneo PIM’s advanced analysis and reporting features. Use these insights to optimise your product offering and increase sales.

We are proud to be Akeneo specialists for business implementation and technical integration . It is a recognition of our high level of Akeneo expertise.

Akeneo technical integration specialist
Akeneo certified business implementation

Operational excellence and a strong market position

Akeneo PIM handles large volumes of product information effortlessly. Its high performance and reliability make it an absolute asset for your e-commerce. It makes product management simple. Assets are easily assigned to the right products and you also effortlessly integrate the variety of attributes into the system.

This makes Akeneo PIM an indispensable asset for a successful omnichannel strategy. You generate the right product catalogues per channel in a user-friendly way. On the one hand, this makes it easy for your employees. On the other hand, you ensure great customer experiences. In short: an absolute win-win for your business!

Akeneo PIM editions for every need

Discover the right Akeneo edition for your company with Induxx and take your product information management to the next level.

Akeneo Community Edition

This licence-free version is ideal for smaller organisations with basic PIM needs. Induxx differentiates itself by making apps available for these users as well, allowing them to greatly upgrade their community.

Akeneo Enterprise Edition

For larger organizations with more complex requirements, this edition offers advanced functionalities such as extended access rights, asset management, customized import/export options, a rules engine, and Product Experience Management (PXM).

Akeneo Growth Edition

A SaaS option that offers an intermediate solution with some Community functionalities for growing companies that need more than the Community Edition, but are not yet ready for the full Enterprise Edition.

Curious which Akeneo PIM edition is the perfect match for your company?

Satisfied customers of our Akeneo PIM realisations

At Induxx, we are not at our experimental stage with Akeneo PIM. Be inspired by our successful implementations.

Successful omnichannel strategy for Veritas.

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Time savings and efficiency for Xandres.

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Solutions to discrepancy and fragmented data.

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Correct and consistent data across platforms.

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Wondering what other success stories we have achieved?

Unique: Akeneo PIM customized applications

At Induxx we develop applications to expand your Akeneo PIM system. We provide additional functionalities with which we optimise (the basic version of) your Akeneo PIM system. These include apps for automatic translation of product information, to automate tasks, streamline processes and enable integration with other software solutions.

Curious what we can do for you?